Email Marketing vs SMS in Algeria: What You Must Know
Can you use email marketing in Algeria? Why recovering abandoned carts via SMS is far more effective than email.
C
Colisify Team
•Published on February 22, 2026•8 min read
Algerians Rarely Read Commercial Emails
Email marketing (Klaviyo, Mailchimp) generates millions in the USA, but in Algeria, the open rate for promotional emails is extremely low. Buyers only really check emails for verifications and password resets.
💎 Pro Tip: Continuous optimization is the key to success. Analyze your data daily.
The Kingdom of SMS and WhatsApp
To combat abandoned carts (when a user leaves midway into a purchase), the absolute best strategy in DZ is SMS or WhatsApp recovery. The average SMS open rate approaches 98% within the first 5 minutes.
Handling Abandoned Carts with Colisify
On Colisify, you have a dashboard showing everyone who abandoned checkout. A simple automated SMS: "Salam, you left an item in your cart. Get -10% with code VIP10!" will recover dozens of lost sales easily.
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